A partnership for an innovative pavilion
Lafarge works closely with architects, specifiers and users of its materials. These partnerships translate into support for young architects, participation in events relating to architecture and construction, promotion of books on architectural works, and sharing of its expertise and scientific and technical knowledge in the science of building materials.
China: PLAtec® in the Pavillon de la France
For the World Expo 2010 in Shanghai, Lafarge is partnering the Pavillon de la France which has been designed and constructed by architect Jacques Ferrier.
A symbol of France and its art of living, the Pavillon de la France has benefitted from the most up-to-date innovations in architectural design, building materials and respect for the environment. Based on the concept of the "sensual city", it evokes all 6 senses: taste, sight, hearing, touch, smell and balance/movement.
The Lafarge space, representing touch, was produced using Ductal®, the Group's ultra-high performance fiber-reinforced concrete, and PLAtec® plasterboard.
Jacques Ferrier's "Sensual City" project, which was selected by COFRES, the company in charge of construction and events at the pavilion, embodies Lafarge's vision of innovative and sustainable architecture. This building will allow the pavilion's 60,000 daily visitors to experience the art de vivre à la française.